I wrote the other day about emailing through the holidays, and how we offer this at a 50% discount.
Today, I got the results of an email we sent to 3000 school administrators at the start of this week. The click through rate was 4% (by which I mean around 4% of the people who got the email clicked through within a couple days. It is of course more than likely that others on the list will pick up the email later on, and so I would expect that click through rate to rise.
The list contained both primary and secondary schools of all shapes and sizes – so there’s no particular bias at all to one type of school in the list.
Apart from suggesting that emailing during the holidays can bring in some interesting results at a lower price, it also does confirm that a significant number of schools are still being “manned” during the holidays, either from school or remotely via the learning platform.
If you would like to see our email lists for schools they are on www.emails.gs – or do call 01536 399 000 for more information.
Tony